Swap Bio-Board for foamcore, Eco-Banner for vinyl banners, and bamboo displays for the traditional non-eco friendly solution.  These display solutions are comparable in price and a more responsible way to get the word out about your products and services without harming our planet.

 

Cranky Creative unveiled their new Eco-Board in 2009. Since then their new eco-board material has become a standard material used by 90% of our client base.  Why?  Because it biodegrades in landfills within 4 years. This is a significant time difference based upon foamcore, it’s non-biodegradable alternative which biodegrades between 80 – 250 years.

 

“We are very excited to join the green movement. After finding out that the signage and tradeshow industries were the second largest contributor to landfills, we had to do something to reduce the impact we were inadvertently making on the earth. We have to think about future generations, and this is only the beginning.” stated Barbra Bannon, CEO Cranky Creative Group.

 

 

Eco Board Features:

 

– Approximately 63% Post Consumer Waste
– Excellent Printability, Flatness, and Availability
– Pure White Printable Surface
– 100% Recyclable
– Made in the USA
– Comperable pricing to non-eco friendly materials

 

Cranky also offers Biodegradable Eco-Foam Board that is SFI (Sustainable Forest Initiative) Certified Material. This material is also guaranteed to breakdown 100% within 5 years in a landfill.

 

 

Request an Eco-Sign Quote

 

877.311.7446

Raleigh, NC – Cranky Creative Group was hired to wrap two Mini-Cooper cars in flashy race graphics for Enzo’s Pizza.  These delivery vehicle wraps are key to promoting their brand during the massive amount of time their drivers spend delivering their delicious pizzas around Durham, Chapel Hill, Raleigh, and beyond.

 

Thanks Enzo’s!  We loved working with you and look forward to wrapping more of your vehicles as you expand.

 

For more information on Enzo’s Pizza and to try their amazing food, visit: www.enzospizzaco.com.

 

To get a quote on your own car wrap, please request a quote or call 919.596.5588.

               

 

Sleazy Car Salesman vs. Problem Solver/Consultant

 

The secret of being a successful salesperson is changing your perspective of the traditional salesman (left picture) into the problem solver/consultant ideal.  Don’t be in the business of selling clients products or services that aren’t a good fit or that will not help them grow their business. 

 

A true Sales Consultant possesses the following qualities:

 

• A true desire to help others
• A belief that the product they are selling can help the market they are selling to
• Genuine friendly personality
• Natural problem solving skills
• Ability to listen and ask the right questions to understand the client challenge
• Frame the challenge (what are the variables?)
• Create unique solutions to the challenge using overall knowledge of advertising/marketing and Cranky Creative’s products and services
• Ability to gauge the level of interest (cold, warm, hot) so that you can spend more energy on the clients that really desire and need our help
• Detail-oriented, organized personality to track leads and customers within the computer system
• Exude confidence to instill the client with the understanding that you are capable of solving their problem
• Have a clear knowledge of the products and services so you can craft appropriate solutions to their challenges
• Know where to get answers when you do not know the answers (leverage other team members and vendors for suggestions/solutions)

 

 

Wrapping a car is one thing.  Wrapping a cool looking car is another!  Smart cars generally get attention because they are so unique in shape and size on the road.  To boost that head-turn rate, display an advertising message on the vehicle for maximum impact!

Smart car wraps are well, “smart” for your business.  Every vehicle wrap garners between 30,000 and 70,000 views per day, and millions each year.  You own your own billboard with no leasing cost for under $2,000 (one time cost). 

 

Download our free Car Wrap Marketing Kit

 

It is a competitive environment and it isn’t easy to create customer awareness by using simple, traditional advertising. You have to be out-of-the-ordinary to be seen in today’s marketplace. If you want your brand to be recognized and be at the top of your client’s mind when they are in need of your product or services, you have to stay in front of them daily.

Smart Car wraps boast the lowest cost-per-impression rate compared to any other form of advertising media and are not only affordable for large brands that elect to use vehicle wraps as a core advertising strategy, but also for small and medium-sized businesses. You can’t shut off the message on a vehicle, like you can on a TV, it is displaying your message and providing valuable advertising 24/7.

A Smart car wrap has many benefits that the exceedingly more expensive traditional media lacks, check out the vehicle wrap facts below from the Outdoor Advertising Association of America:

• Mobile advertising can be the most effective and efficient form of outdoor advertising, reaching more consumers at a lower Cost Per Thousand Impressions (CPM) than any other form of outdoor advertising.
• More than 95% of Americans are reached by media targeting vehicle drivers and passengers.
• The average American has traveled 302 miles in the past 7 days.
• One vehicle wrap can generate between 30,000 – 70,000 impressions daily.
• Federal Highway Administration study forecasts a sharp increase in the amount of time spent in personal vehicles and the number of trips per household.

 

 

Fleet vehicle wraps are ideally suited for various types advertising campaigns, including new product launch, and event marketing and are increasingly being used as part of the marketing mix.

Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising.
Transit advertising has grown to be the second largest segment of the outdoor advertising industry in terms of dollars spent representing 19% (as of 2003). The Outdoor Advertising industry has nearly doubled since 1993 from $1.19B to $2.09B in 2003. These numbers continue to grow each year.
Eight out of ten Americans report they have walked in a town, city or downtown area, on average 6.1 miles in the past seven days. This pedestrian traffic represents a significant opportunity for advertisers.

 

Targeting:

 

Drive in and around your target market; neighborhoods, retail areas, strip malls, etc. Change markets with ease. Target specific events; trade shows, sporting events, concerts, college campuses, etc. With vehicle wraps you have the flexibility to change markets with ease.

 

Branding:

 

Build brand recognition with everyone who sees your wrapped vehicle(s) and raise your company’s profile. Differentiate yourself. A bold design will generate a positive response.

 

Promotion:

 

 

Vehicle advertising allows a vehicle to promote your brand everywhere a vehicle typically goes; local roads, highways, parking lots, malls, restaurants, shopping centers, schools, and more. Promote your company all the time; while you drive, work, transport, deliver, shuttle, and while you’re sitting in traffic or parked.

 

Marketing campaigns utilizing a single vehicle or a fleet of wrapped vehicles are a cost effective way to reach thousands of potential customers on a daily basis. Whether you’re promoting a small business, launching a new product or a well established company looking for new and creative ways to advertise and reach new customers. A vehicle wrap is sure to get you the attention you want.

 

Consider this:

 

With a Cranky vehicle wrap you’re getting your message to thousands of potential customers a day. There’s no junk mail/spam filter for vehicle wraps or pop-up blockers, and you don’t have to click on a message to view it. You can’t fast forward, change the channel, or turn it off. You can’t throw it in the garbage or hang up on it.

 

Click here to request a vehicle wrap quote!

 

The Cranky Way

 

Many clients come to us unsure of what to expect, unfamiliar with the advertising medium and the process of wrapping their vehicle, and unaware of the potential benefits to their business. Cranky Creative has an extensive employee orientation program that all employees complete before working with clients. A core methodology of that training is education. The process we use includes the following phases,

 

1. Understand the client’s business and industry
2. Understand what demographics they are trying to reach
3. Understand what they are advertising – a product, service, event, or promotion?
4. Evaluate how a wrap would fit into their current marketing efforts?
5. Evaluate the best fit solution for their needs

Although you may be interested in a vehicle wrap, our client representatives may determine that you would benefit more from a window graphic, laptop skin, or an elevator wrap campaign. If so, then they will tell you and guide you in the proper direction.

Some clients come to us not knowing what they want, or even having a logo for their business! That is ok. We can walk you through the process and transform your brand into a stunning vehicle wrap, window graphic, or store display.

With a Cranky vehicle wrap you are going to get noticed, draw attention to your business and differentiate yourself in a crowd of competition. Turn your vehicles into your best salesman!

 

The Design Difference

 

We have a diverse pool of award winning designers that each specialize in unique styles of design. Here are just some of their stylistic categories,

 

• Urban
• Contemporary & Modern
• Clean & Crisp
• Commercial Design
• Flashy & Fun
• Retro

 

We have designers to fit any brand style. Once you go through the creative counseling process we match you with the designer that best fits your brand. This process has been proven to maximize the quality and resulting client satisfaction for all of our projects. This is why our design gallery is so diverse and professional; we have the design resources that take the art of vehicle wrapping to the next level.

 

Request a Smart Car Wrap Quote

 

or call 877-775-WRAP for immediate assistance!

 

 

North Carolina – Cranky Creative assisted the Boys and Girls Club of NC expand their visibility by wrapping two shuttle buses with their inspirational graphics.  Showcasing the smiles of children’s faces alongside key words that say what they do for the children they serve was an effective strategy for the organization.

Cranky Creative helped us transform our bus into a moving billboard, a much needed boost for our community advertising efforts.  The Cranky’s are the friendliest and most professional graphics company we have worked with.”

– Boys and Girls Club

They have gained more community recognition from the graphics and are looking to continue to wrap other buses as they come available.  Thank you Boys and Girls Club for working with us!

Request A Free Quote

or call 877.311.7446

 

 

 

High trafficked 40′ wide Concourse Wall available for wall mural advertisement adjacent to Rockafeller Center in NYC

(UBS Building)

Details of space: The public corridor is heavily traveled as it is connected to Rockefeller Center, 787 7th Avenue and 1301 6th Avenue.

Busiest times:

• 8:00 am to 9:30 am (1,500 people)
• 11:30 am to 1:30 (3,000 people)
• 4:30 pm to 6:00 pm (1,500 people)

These pedestrian traffic figures increase substantially during inclement weather and during the winter months. 

Additional Details: Our retail lobby area leads to the Rockefeller Center concourse level retail area.  Pedestrians from 1285 Avenue of the Americas, 1301 Avenue of the Americas and 787 7th Avenue have access to our retail lobby on the concourse level and can access the Rock Center concourse level corridor from this location, which also leads to the subway mass transit system.  The concourse level public corridor runs from 52nd Street to 46th Street on 6th Ave.

If you, or your clients have any interest in leasing this space, please contact:

Barbra Bannon at bbannon@crankycreative.com | 919.358.0619

If you, or your clients have any interest in leasing this space, please contact:

Barbra Bannon at bbannon@crankycreative.com | 919.358.0619

Elevator wraps provide a unique and revolutionary solution to event branding for event planners.  They are removable & repositionable, offering a cost-effective medium for advertisers and sponsors.  With strong and compelling graphics, elevator wraps create instant awareness of a company’s product, service, or idea.  Event planners can use this new media to increase sponsor revenue, create a lasting impression on attendees and ultimately, maximize sponsor ROI.

Increase Sponsor Revenue

Event planners can increase sponsor revenue by selling spaces that were previously unbranded. Include elevators as major branding spaces within sponsorship packages and sell space for the exterior doors, interior doors, interior back walls, the interior side walls, or all the above.  With Elevator Wraps, each elevator can add up to four potential branding spaces

Create Lasting Impressions

Successful events are ones that are remembered.  Event planners can use Elevator Wraps to create a lasting impression on event participants.  Branded elevators create an experience for attendees before they even arrive to the event and are the last thing they see when they leave.  Powerful graphics can transform an elevator into a customized environment and can maximize event ambience.  By creating excitement from impressive graphics, event attendees will be encouraged to return the following year.

Maximize ROI

Most importantly, branded elevators can help maximize sponsor ROI by increasing visibility.  Elevator Wraps prove to be effective advertising medium for corporate messaging.  Undoubtedly, they allow attendees to be immediately exposed to the advertiser or sponsor.  Attendees are exposed to a sponsor’s message for more than 30 seconds.  People see them when they are waiting for the elevator, while they’re inside, and as they exit the elevator.  Passing foot traffic is also exposed to branded elevators with eye-catching graphics.  Elevator Wraps provide 84% unaided medium awareness and 96% recall rate from viewers.  Event sponsors and advertisers will be so pleased with the results and increased visibility that they will want to continue their sponsorship for future events.

Cranky Creative is a nationwide provider of Elevator Wraps and other non-traditional media.  Read the article on Elevator Advertising in Media Life Magazine published last year: 

http://www.medialifemagazine.com/artman2/publish/Out_of_Home_19/Your_client_s_message_in_elevators.asp

Request A Free Quote

That’s right – vinyl has made a comeback and in a BIG way.  This isn’t your grandmother’s vinyl records or faux leather jacket.  We’re talking vinyl graphics.  Advertisers and Fortune 500 companies around the nation have embraced this new form of marketing to build brand awareness by way of vinyl signs, vinyl decals, vinyl wraps, and vinyl banners.  What’s more, professional graphic designers can integrate the form and function of objects into the design of vinyl graphics to create an interactive experience for potential customers which builds brand awareness and a lasting impression.

Why vinyl?  Its ease of application and removal make it ideal for most any surface.  Plus, when it is applied and removed properly by certified installers, vinyl will not damage the surface.  There is a wide range of vinyl products and brands that advertisers and companies can choose from, depending on their needs:

• Avery opaque vinyl
• Vinyl Mesh
• Flexface Vinyl
• 3M Scotchal Vinyl
• Oracal

Boat Vinyl Graphics:

Whether you are a leisure boat enthusiast looking for a face-lift or a professional fisherman with a major sponsor, you’ll make a giant splash this season with eye-popping graphics for your boat.  Boat graphic products include vinyl lettering, decals, partial wraps, and full wraps.  You’ll surely set yourself apart from all the other fish in the sea!

Car Vinyl Graphics:

For the same price of a ½ or full-page ad in a monthly magazine, one billboard location for 6 months, or 12-20 half-minute radio commercial ads in one month, you can have a full vehicle vinyl wrap that will last for up to 5 years!  Additionally, you’ll expose 30,000 – 70,000 people to your marketing message everyday!

Building Vinyl Graphics and Vinyl Wall Murals:

What better way to launch a major marketing campaign than to use your city skyline as a billboard?  By using custom vinyl sizes and shapes, you can achieve the attention you are seeking.  Depending on the size of the building or wall, vinyl banners can cover up to 10 stories or more.

Elevator Vinyl Wraps:

Expose potential customers to your message for more than 30 seconds at a time and what do you get?  Brand awareness at 84% and a recall rate of 96%.  How?  When you wrap an elevator with vinyl amazing graphics, people see your message while they are waiting for the elevator, riding in the elevator, and exiting the elevator.  Passers-by will also take notice if you’ve got eye-catching graphics.

Cranky – Your Vinyl Wrapping Expert:

The Cranky Creative Group achieved PDAA (Professional Decal Application Association) Master Certification in 2007.  This means installers passed a series of highly difficult tests for vinyl application of Avery, Mactac, Arlon, and Flexcon.  In 2009, Cranky became UASG 3M Certified Installers of Scotchprint graphics for vinyl lettering, vehicle graphics, and wall murals.  Additionally, Cranky can help you with your design needs and incorporate your entire marketing campaign into your vinyl wrap needs.  Cranky installers are located nationwide.  

Don’t miss out on market share and brand awareness.  Expose yourself in vinyl – we promise, it’s worth it!

Request A Free Quote

 

Fleet graphics branded with your company’s logo and messaging are an effective way to target local customers.  Whether you own an entire fleet of utility trucks, sport utility vehicles, service trucks or vans, box trucks, luxury buses, shuttle buses, delivery vehicles, or a few personal vehicles, wrapping your vehicles will give you the market awareness you are looking for without breaking the bank! 

Fleet wraps are great for just about every industry imaginable:

• Computer Repair
• Home Repair/Handyman Services
• Landscaping
• Pool Services
• Construction
• Power Wash
• Luxury Travel/Tour Services
• Event/Party Buses
• Shuttle Services
• Restaurant Catering
• Grocery Stores
• Food Carts
• Franchises
• Radio/TV Shows

Fleet Graphic Uses:

Wrap your vehicles to generate buzz about your services, a new product launch, or a special event. Or use fleet wraps as a creative way to reach new customers.  Combining form and function with the graphic design of your fleet wraps or fleet decals are great ways to use in-your-face marketing.  Pedestrians, commuters and travelers would be hard-pressed to look away!

Build Brand Awareness and Recognition:

Fleet wraps are great for targeting local customers.  As a form of mobile advertising, you and your employees will be advertising your company whenever you travel along local roads and highways to get to your destination.  Potential customers will notice you as you drive to work, transport supplies, make deliveries, shuttle passengers, or sit in traffic.  As a result, many companies who use fleet wraps as part of their marketing campaigns experience an average of 20%-70% increase in business.  Vehicles wrapped with compelling and innovative graphics are 15 times more effective in boosting a company’s name recognition than any other form of advertisement. 

Benefits of Fleet Graphics:

Wrapping your fleet of vehicles is a cost-effective way to reach 30,000 – 70,000 potential customers daily.  Fleet wraps can be short-term or permanent, lasting up to 5 years.  With the proper materials, installation, and removal, your vehicles won’t get damaged.  And because fleet graphics can’t be turned off, thrown away, or deleted, they generate the lowest cost-per-impression rate over all other marketing and advertising campaigns.

About Cranky Creative’s Fleet Wraps:

The Cranky Creative Group is PDAA (Professional Decal Application Association) Master Certified, meaning that our installers passed a series of highly difficult tests for vinyl application of

Avery, Mactac, Arlon, and Flexcon.  Cranky is also UASG 3M Certified Installers of Scotchprint graphics for vinyl lettering, vehicle graphics, and wall murals.  Additionally, Cranky can help you with your design needs and incorporate your entire marketing campaign into your fleet wrap graphics.  Cranky installers are located nationwide.  

Don’t miss out on this opportunity to reach thousands of potential customers daily!

Request A Free Quote

Cranky Creative recently completed a partial van wrap for LoneRider Brewing Company.  The result?  Another HAPPY Cranky customer! 

Sumit Vohra, CEO of LoneRider, writes:  

“Cranky Creative helped us with a van wrap to highlight our products. We handed over our graphics and very quickly a design idea was presented back to us. Both the turn-around time and quality of design were impressive. In, addition the weekly updates we received from Barb were invaluable and kept us on track for delivery. Thanks to the Cranky team for their outstanding work.”

Van Wraps:

For the same price of a ½ or full-page ad in a monthly magazine, one billboard location for 6 months, or 12-20 half-minute radio commercial ads in one month, you can have a full or partial van vinyl wrap that will last for up to 5 years!  Additionally, you’ll expose 30,000 – 70,000 people to your marketing message everyday!

About LoneRider Brewing Company:

LoneRider Brewing Company is headquartered in Raleigh, NC.  LoneRider brews their own beer which you may know as Shotgun Betty, DeadEye Jack, Sweet Jose, and Peacemaker.

About Cranky Creative’s Van Wraps:

The Cranky Creative Group is PDAA (Professional Decal Application Association) Master Certified, meaning that our installers passed a series of highly difficult tests for vinyl application of Avery, Mactac, Arlon, and Flexcon.

Cranky is also UASG 3M Certified Installers of Scotchprint graphics for vinyl lettering, vehicle graphics, and wall murals.  Additionally, Cranky can help you with your design needs and incorporate your entire marketing campaign into your fleet wrap graphics.  Cranky installers are located nationwide.  

Don’t miss out on this opportunity to reach thousands of potential customers daily!

Request A Free Quote